UPDATED OCT 7, 2026 • 36 JOBS
2026 Marketing Manager Salaries in NYC Book Publishing
Median Annual
$78,750
36 jobs
Typical Range
$74k–$86k
25th–75th pct.
Salary Breakdown
Shaded area = typical pay range (25th–75th pct.)
By Employment Type
Full-time
$78,750
36 jobs with salary
About Marketing Manager Salaries
Marketing managers at NYC book publishers lead title campaigns from planning through post-publication — coordinating with editorial, publicity, and sales while managing coordinators and assistants. The role requires both creative judgment and analytical rigor across consumer, trade, and digital channels.
Marketing manager salaries in New York City typically range from $73,500 to $85,875, with larger publishers and high-profile imprints toward the higher end. NYC's pay transparency law has improved salary band visibility in marketing postings significantly since 2022.
The data on this page reflects marketing manager job listings in our database — titles matching "marketing manager" in the marketing category, excluding assistant and intern roles.
Frequently Asked Questions
How much does a marketing manager make in NYC book publishing?
Based on marketing manager job listings in our database, the median marketing manager salary in NYC book publishing is $78,750 per year. The typical range across current postings is $73,500 to $85,875, depending on publisher size, imprint profile, and team scope.
What is the career path after marketing manager in publishing?
The typical progression is: marketing assistant → marketing coordinator → marketing manager → senior marketing manager → associate director / director of marketing → VP of marketing. Each step typically adds list scope, budget ownership, and cross-department leadership.
How does marketing manager pay compare to publicity manager pay?
Marketing managers and senior publicists in NYC book publishing earn broadly comparable salaries — both typically fall in the $70,000–$90,000 range at the manager level. Marketing roles sometimes offer slightly higher ceilings at the director level due to their direct tie to title revenue and consumer campaigns.
Methodology
Medians and ranges are based on NYC book-industry job postings in our database that include a disclosed salary or hourly rate and were posted between January 1, 2026 and October 8, 2026. We include active and archived listings we have on file. Jobs without pay bands, bonuses, and other compensation not listed in the posting are excluded. Figures use the midpoint of each disclosed min–max range.
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