Assoc Marketing Manager, Education & Library (Hybrid)
Penguin Random House
- Location
- New York, NY (Hybrid)
- Posted
- October 19, 2026
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Sign inJob Description
The DK Marketing and PR Department seeks an Associate Marketing Manager, Education and Library to join their dynamic team. This position reports to the Director of Education and Library Marketing, and will collaborate in the planning, execution, and evaluation of materials and campaigns for PreK-12 teachers and administrators, college professors, and librarians of all types, including but not limited to advertising, newsletters, and events.
This position also provides the opportunity to interface with the entire DK US PR and Marketing team, as well as sales, marketing, publishing, and operations colleagues across the global DK and Penguin Random House organizations. This is a hybrid position, requiring at least 2 days per week in office. We will consider candidates who can work from a commutable distance to our offices at 1745 Broadway, which includes the tri-state area (NJ, CT, & PA).
Responsibilities
- Brainstorm, coordinate, and execute marketing campaigns and strategy for frontlist and backlist key titles across DK brands, including: DK Learning, Phonic Books, DK flip, Alpha, DK Red, and DK+, and collaborate with marketing peers in the US and UK as appropriate
- With the support of the marketing director, conduct and share post-mortem analysis of all measurable campaigns to inform future opportunities, providing project conversion data for marketing activations whenever possible
- Develop and maintain marketing newsletter programs for specific segments of DK's educator and librarian subscribers
- Execute presentations for seasonal school & library virtual preview webinars
- Ownership of processes that help determine the appropriate reading level (Lexile and Fountas & Pinnell) for frontlist and backlist book titles, including but not limited to submission of manuscripts and tracking of results
- Collaborate with sales representatives and PRH Institutional Marketing colleagues to create materials that support their efforts
- Plan and travel occasionally to education- and library-focused conferences
- Build relationships and communicate with educators and experts to develop new content like educator guides, case studies, and endorsements
- Maintain awareness of the school and library sectors, as well as competitor initiatives within this space, and suggest new and innovative ways to market
- Complete administrative tasks as needed
Qualifications
- At least 3-4 years of experience in marketing, with experience in the K-12 school market and interest in the library sector preferred
- Excellent verbal and written communication skills, including an affinity for copy writing and editing/Americanization, and an emphasis on being detail-oriented
- Self-motivated with a desire to be a team player as well as work independently
- Highly organized with an ability to communicate effectively, efficiently, and meet deadlines
- Strong sense of urgency with an ability to juggle multiple projects in a fast-paced environment and ability to think on your feet and address unexpected challenges
- Creative individual who enjoys thinking outside of the box
- Located in commutable distance to 1745 Broadway, New York, NY 10019 with the ability to come into the office twice a week
Please note: Travel to select trade shows within the US a few times a year is required.
Compensation and Benefits
- The salary for this role is $66,500
- All positions are currently eligible for annual profit award or bonus, subject to Company results
- Full-time employees are eligible for our comprehensive benefits program, including but not limited to Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off
Application Information
- Applications for this role will be accepted through Monday, November 2nd, 2026, at 11:59 pm EST or until the role is filled
- We encourage you to apply early, as we review applications on a rolling basis
- Please include your resume and cover letter for consideration
- Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and our FAQs page
